Data Mining / Equity Mining
We continue to face sales declines in the automotive industry. Wouldn't it be nice to dive into your data within your DMS or CRM and extract some great information that also rates a current service customer for future purchases? Welcome to the world of Equity Mining. This is not new but there is now some help from some automatic systems that make this into a more automatic process for dealerships.
Some of the providers in the links are
DealerSocket